AI营销:增长新引擎 2018-10-17 15:30:00.0-2018-10-17 16:10:00.0|2018-10-17 15:30:00.0

出席嘉宾
  • 百度大客户部总经理
    陈志峰

  • 惠氏营养品大中华区总裁
    瞿峰

  • 华扬联众副总裁
    赵轶俊

  • 唯品会副总裁
    冯佳路

  • 携程集团首席营销官
    孙波

主题阐述

Apollo无人驾驶生态,到DUEROS语音交互系统,人工智能正在颠覆人们出行、家庭、沟通、商业的各个场景。作为一家技术公司,百度一直致力于用科技让复杂的世界更简单。今年的金投赏上,百度将携手品牌主,全球知名代理商共同探讨AI营销新玩法,利用AI营销洞察消费者需求,用技术拓展创意的边界,让AI赋能营销,助力品牌价值的持续增长。

 

From Apollo's autonomous car ecosystem to DUEROS' voice-interaction system, Artificial Intelligence is changing people's lifestyle in scenarios such as traveling, daily life, communication, and business applications. As a technology company, Baidu has been committing to make the complicated world simpler through technology. For ROI FESTIVAL this year, Baidu, in association with brand owners and global well-known agencies, explores AI marketing's new trends. Baidu uses AI marketing to understand customers' needs better, to expand the boundaries of creativity through technology, and to keep the brand value increasing with the help of AI marketing empowerment.


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