Breaking growth anxiety in stock competition era 2022-11-22 11:25:00.0-2022-11-22 12:05:00.0|2022-11-22 11:25:00.0

Theme elaboration

About 70% of China’s industries have entered into the stock game era. Offline traffic plummets, traditional e-commerce dividend gradually lost, and interest in e-commerce is difficult to make profit... The traditional traffic thinking with volume and price did not solve the growth needs of advertisers, but just caused them to fall into growth anxiety. How to get through the cycle? How to be the first choice for consumers? How to become Category No.1? The only way to break anxiety is keeping upright and innovative. The only way to make positive marketing is back to brand. Focus Media, as a Chinese brand booster, will dismantle the growth strategy under the stock game for enterprises to achieve common growth.

Company profile

Focus Media is the largest offline advertising solution provider in China. Our goal is to be the partner of choice for the national leading brands by helping them connect with consumers and embrace data across a host of multi-platform inner-building channels. Founded in 2003 as a pioneer of inner-building advertising company globally, Focus Media is China’s largest elevator and cinema media group. Its IPO in 2005 on NASDAQ was the first among Chinese advertising company. In 2007, it was included in the NASDAQ 100 Index. In 2015, Focus Media returned to the China A-share market. In 2021, Focus Media booked RMB 14.836 billion in revenue and RMB 6.063 billion in net profit.